Outlet | e-Shop White Labelling Solutions
UI/UX Design
Matmatch Outlet is an e-commerce platform for suppliers in the material industry who wants to digitize their sales and automate their processes. It is a while labelling solution tailored to fit target suppliers' and their customers' needs.
Problems Overview
Solutions
Suppliers needs to be able to quickly and clearly communicate stock availability with their customers
Suppliers manually manage sales through phone calls
through sales people and there is a limited capacity to handle customers, orders and customer satisfaction. Suppliers need to increase efficiency and overall customer satisfaction
Suppliers wants to reach out to new customers and
increase sales
Communicate stock and availability information on the platform
Increase efficiency by digitizing stock, price and purchase information through the platform and allow sales people to spend their time on acquiring new customers or work on customer satisfaction
The whole order process is easier for the customer online and it does not depend on the language skills of sales people or working hours.
Without limits, supplier can reach out to new customers globally.
Market Research
From this market research, we reached out to some of the suppliers within our network and conducted quantitative research via interviews to understand their problems and needs. As a result, we validated the need to digitize their sales and continued to collect more insight on their specific problems.
Wire & Tube 2022 Düsseldorf
Ceramitec Fair 2022
We interviewed some of the suppliers in person and asked questions regarding how they manage their current sales, what problems do they have.
We also interviewed some end user personas. Asking the following questions:
Demographics about the user (can be partly extracted from social media)
Age, Country
Role, Company
Sourced Materials & Volume
Existing practices about their interactions with their suppliers (once they have identified the supplier and make the initial contact).
Do you source only from your existing suppliers or also new suppliers?
If new, how do you look for new suppliers? (Ask your contacts, google, websites)
How do you make the initial contact with them? (Supplier website, phone, email)
How do you buy a material from the new suppliers? (supplier verification process, communication path, price negotiation) Can you describe the practices?
What are the challenges in your supplier interaction process? What might cause problems and issues?
How do you know if a material is on stock and can be delivered timely?
How do you track orders, make order adjustments, and reorder?
How do you handle payments with your suppliers?
Do you have a supplier management tool at your company?
What do you think can be improved in your order and payment process?
Opinions about using a webshop/automated purchasing transaction tool
Does any of the suppliers you know have a webshop? Have you used it?
Are there anything regarding the whole purchasing process you would like to know from your new suppliers which are currently hard to get/not transparent enough?
In which situation would you like to use the webshop?
Would you like to pay using the webshop?
Product Research
As the final step of research
Regarding UI, I made a competitor product analysis in detail and determined common repeating patterns in their user flows.
As the final step of research
Regarding UI, I made a competitor product analysis in detail and determined common repeating patterns in their user flows.
As the final step of research
Regarding UI, I made a competitor product analysis in detail and determined common repeating patterns in their user flows.
Prototyping & Product
for Engineers
Starting from Components
